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 • Effie Award, 30% Sales Increase

• To sell auto knowledge with a "manly" tone,  we created a manly talking can (Patrick Warburton from Seinfeld and Family Guy), and even got the evil sensei from Karate Kid.

 11 YouTube & TV commercials, social posts, Instagram and Facebook ads,  social media contest "Who's the Man?"

NAPA Auto Parts

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